Associate Director, Group Medicare Sales
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Reporting to the SVP, Sales & Client Management, the Director, Group Medicare Sales, is an integral member of the leadership team—driving BCBSMA’s purposeful re-entry into the Group Medicare Advantage Market.
The role will have responsibility for Group Medicare Advantage and Medicare Supplementary new sales, retention, growth and account management strategies for all market segments, including meeting/exceeding long, medium and short-term objectives. This role is responsible for the BCBSMA’s Group Medicare book of business with balanced focus on protecting existing business, maximizing growth opportunities, and driving earnings. S/he will actively partner with the executive management team to develop strategies that shape BCBSMA’s overall direction in Medicare, achieve the company’s performance goals and deliver an exceptional experience for BCBSMA’s Senior members.
This role is eligible for the Flex persona.
Key Responsibilities:
- Develops and implements Group Medicare new sales, retention, growth and account management strategies and business plans including, long, medium and short-term objectives.
- Actively develops new business through the broker/consultant channels.
- Partners and consults with senior leaders to set pricing, product and service strategy for the book of business.
- Work closely with the Medicare and Product/Customer Solutions teams to develop and execute optimal Medicare strategies.
- Influences the corporate sales strategy as a member of the sales leadership team through sales strategic planning, management, growth and positioning to impact overall Senior market share, profitability and brand objectives.
- Actively works with EMT in support of sales and account relationship strategy to retain and grow our Medicare product suite.
- Plans, formulates and directs the implementation of policies and programs which will further the Group Medicare business’ short and long-term marketing/sales objectives.
- Elevates and supports the needs of the sales associates to address client issues and requests.
- Drives organization adoption and implementation of emerging trends from the market into the organization.
- Forecasts membership and revenues and directs the implementation of sales strategies.
- Develops and executes account and client education and relationship programming.
- Build, maintain and manage relationships with BCBSMA cross-functional leadership.
- Acquires, analyzes and shares market and competitive intelligence with sales team and BCBSMA senior leaders.
- Represents the company with senior and board-level commitment/support to community-minded non-profits.
Key Qualifications
- Demonstrated ability to deliver work and provide positive leadership in fast-paced, matrixed environment.
- Strong record of operating effectively within a matrixed and tenured sales organization.
- Relentless desire to learn, explore, and probe; and to creatively source and solve operational problems.
- Ability to translate Sales strategy into executable, operational and communicable components.
- Minimum of 10 years of proven Healthcare sales or consulting experience; Group Medicare experience preferred.
Minimum Education Requirements:
High school degree or equivalent required unless otherwise noted above.
Location
Boston, Hingham, Quincy, Worcester
Time Type
Full time
Salary Range: $146,250.00 - $178,750.00
This job is also eligible for variable pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and a suite of well-being benefits to eligible employees.
Why Blue Cross Blue Shield of MA?
We understand that the confidence gap and imposter syndrome can prevent amazing candidates from applying, so please don’t hesitate to apply. We’d love to hear from you. You might be just what we need for this role or possibly another one at Blue Cross Blue Shield of MA.
At Blue Cross Blue Shield of Massachusetts, we believe in wellness and that work/life balance is a key part of associate wellbeing. We provide a flexible hybrid work model.
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