Associate Director, Retail Media Networks
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media, and strategy capabilities.
We’re looking for an outstanding Associate Director- Commerce Media—someone who can win the hearts of clients, inspire their teammates, and skillfully juggle multiple pieces of business. In this role, you can make a real difference in our clients’ business and our own.
As an Associate Director, you’ll be responsible for oversight of a team of media buyers and all campaign management activities they perform. You will be accountable for ensuring all retail/commerce best practices are followed by your team and campaigns are set up, managed, and operated according to strategic plans.
Day to day your role includes:
- Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps.
- Interfacing with media strategy teams to build strategic shopper-focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion.
- Serving as a true expert and educating internal commerce media teams on the RMN offerings, RMN search or display campaign setup and optimization strategies.
- Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency.
- Assuming accountability and ownership of campaign execution in platforms such as Amazon, Roundel, Walmart Connect, KPM, Instacart, Criteo, and Citrus for assigned client accounts.
- Building and maintaining strong relationships with commerce media partners.
- Monitoring and reporting on campaign performance.
- Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity.
Qualifications:
- Six to nine years of deep experience in RMN display and search media buying.
- Expertise in activating search and/or display campaigns within Amazon, Roundel, Walmart Connect, KPM, Instacart, Criteo, and Citrus.
- Experience with RMN campaign management platforms, such as Pacvue or Skai.
- Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team.
- Strong analytical thinking and mathematical skills.
- Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others.
- Willingness to travel as needed.
Got what it takes? We’d love to hear from you.
Digitas is an equal opportunity employer.
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