Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:
- Career development with an international company where you can grow the career you dream of
- Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
- An excellent retirement savings plan with high employer contribution
- Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This position is based out of our Headquarters location in Abbott Park, IL, within the PA Public Affairs Division.
We are currently seeking a Senior Manager, Strategic Partnerships, reporting to Abbott’s Global Marketing and External Affairs (GMEA) organization, to support our expanding partnerships across the organization. This will include leadership of our newest partnership: The Big Ten and the 18 universities/teams that make up the Big Ten. This partnership also includes developing new partnerships with NIL athletes and Influencers (alumni athletes and individuals). Additionally, the role will be involved in our other sports partnerships like Abbott World Marathon Majors, and the associated races, NN Running Team, and Real Madrid.
Initially focused on driving blood donation among our relevant audience; the program will extend to other (non-nutritional) diagnostic and medical device areas of Abbott through other marketing and activations. The partnership with the Big Ten also extends into a close working relationship with the Big Ten sponsorship, medical, and leadership staff. The person in this role must be comfortable with being a part of and leading a matrixed organization.
The Senior Manager, Strategic Partnerships will have key responsibilities for leading the global strategy of Abbott’s Big Ten partnership which also includes the Marketing and Activation of Abbott’s rights and benefits. The role will work closely with Abbott’s Global Marketing Team and business public affairs to enhance and protect the reputation of the company and the division's products among employees, health care professionals, and consumers. This role will be a key member of the overall Big Ten project management leadership team.
For all partnership work, this role will lead from concept to execution and activation. In addition, this role will be active in communication support and may be forward-facing in public events to communicate Abbott’s role to the media and at associated events.
Primary Job Function
The Senior Manager, Strategic Partnerships will be responsible for identifying opportunities for and leading all aspects of company-wide sponsorship activations with businesses around the world. They will develop the global strategy as part of the project leadership team and support execution across numerous functions in accordance with objectives and KPIs. The incumbent must be able to think strategically and provide thoughtful counsel to a broad range of internal and external contacts across all levels of management. Will supervise a variety of related agencies (sponsorship activation, branding) and management of internal client relationships to help execute communications programming.
What You’ll Work On
- Creates, develops and manages the corporate sponsorship marketing plan (short and long term)
- Owns the strategy and execution of sport-specific marketing plans to generate awareness and advocacy from influencers and demand from consumers
- Budget and financial management and oversight of programs
- Ensures 360 Partnership management and the maximizing of contractual assets while reinforcing usage and compliance with brand standards.
- Drive leadership for Abbott’s partnership with the Big Ten and the 18 Athletic Departments and teams, in support of Abbott’s leadership in Health Science and diagnostics.
- Identifies other sponsorship opportunities that support and build understanding of Abbott across target audiences
- Develops strategic and tactical marketing recommendations for enterprise use
- Identifies, assesses and implements programs, sponsorships and partnerships
- Provides guidance on development of metrics to determine value and ROI
- Works with all Abbott divisions and other functions to identify cross-divisional sponsorship marketing opportunities to build the brand internally and externally
Required Qualifications
- A bachelor’s degree in public relations, sports marketing, communications, business, marketing or related field is required.
- More than 12 years of experience in marketing, with at least 6 years in a high-level communications environment within a corporate/team environment or sports marketing agency preferred
- Ability to travel, primarily domestic and some international - 50% or more annually, most events take place on the weekend necessitating travel over weekends.
- Deep understanding of the current consumer and sports media landscape globally, including social influencers/advocates and working with high-profile/celebrity spokespeople.
- Candidates must have a track record of excellent professional writing, communication, and project management skills with the ability to manage multiple projects.
- Experience working with and counseling senior management required.
Preferred Qualifications
- Positive, can-do attitude; ability and willingness to do what is needed to get a job done. Lead from the front while also growing and motivating team members.
- Great sense of humor and ability to smile in the face of adversity.
* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is $125,300.00 – $250,700.00. In specific locations, the pay range may vary from the range posted.
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