Chief Development and Marketing Officer (Nonprofit)
Blue Ash, OH
The Chief Development and Marketing Officer (CDMO) is responsible for ensuring the success of all fundraising, government relations, advocacy, marketing, and communication efforts for Girl Scouts of Western Ohio. The CDMO is responsible for creating, leading, and implementing a multifaceted and integrated communications and outreach strategy targeted to external audiences, members, volunteers, funders, donors, board, and constituents to build the organization's visibility, impact, and financial resources. The CDMO will lead a team of professionals responsible for fundraising, donor relations, communications, public relations, marketing, publications, and social media functions for the organization. The CDMO is a member of the executive management team and helps guide the council’s direction and strategy with a focus on resource development and brand acceleration and collaborative projects across departments in support of the organization and its mission.
ESSENTIAL FUNCTIONS
Department and Organizational Leadership
- Leads efforts to raise increasing contributed revenue annually through individual, corporate, federal/state/local government, and foundation funding.
- Alongside the CEO, represent Girl Scouts of Western Ohio throughout the region and the Girl Scout movement, and articulate the GSWO mission to external constituents, partner organizations, and potential funders.
- Actively participate in and lead Executive and Senior Leadership Team meetings as requested, helping to develop and implement strategies that ensure GSWO’s long-term success. Leads by example in cultivating a culture of philanthropy and collaboration throughout the staff and volunteer leadership.
- Create annual Development and MarComm strategic plan, including team performance goals and metrics; track progress and report results; regularly evaluate effectiveness of plan and make modifications as needed.
- Establish and oversee all short- and long-term development strategies, including ROI, goals, objectives, metrics, and tracking and reporting of benchmarks.
- Provide strategic oversight on the development and execution of successful marketing and public relations campaigns to increase knowledge and awareness of Girl Scouts of Western Ohio, its mission, activities, and impact in 32 counties in western Ohio and southeast Indiana.
- Work with the Marketing and Communications Director to develop a multifaceted internal and external communications strategy, including e-mail, website, social media platforms, digital advertising, texting, print, radio, and televised media.
- Interface with other Girl Scout Councils and GSUSA on fund development, marketing, and public relations initiatives.
- Manage day-to-day operations of the development department including building an effective team through recruitment, professional development, coaching, mentorship, performance management and motivational leadership.
- Collaborate across departments to create an environment that nurtures a philanthropic mindset, inclusive culture and collaborative approach to community engagement and achieving the mission.
Fundraising and Donor Relationship Management
- Manage a personal portfolio of at least 45-50 major donors/prospects, corporate, foundation, and wealth advisor relationships, as well as assist the CEO with personal portfolio management.
- Oversee all aspects of fundraising across the organization including corporate and foundation partners, special events (internal and partner events) and individual giving. Attend all fundraising events and key partner events throughout the region.
- Develop and implement the written plan and budget to identify, cultivate, ask, and steward individuals and institutions for annual giving campaigns, capital campaigns, major gifts, planned giving, corporate sponsorships, grants, in-kind donations, and special events to achieve annual revenue and budgetary goals.
- Ensure establishment of and compliance with Girl Scouts of Western Ohio’s development and philanthropic principles, policies, and procedures and collaborate with the Finance Department to ensure cash flow from charitable giving is appropriately budgeted and operational expectations are met.
- Find new ways to meet funding needs in a fast-paced environment by ideating and implementing creative approaches to fundraising challenges.
- Oversee effective donor and prospect tracking and research through utilization of donor database and other tools and resources.
- Coordinate with finance and program departments to ensure accuracy of gift tracking and reporting.
- Ensure compliance with all relevant regulations and laws, maintain accountability standards to donors and ensure compliance with code of ethical principles and standards of professional conduct for fundraising executives.
- Successfully execute other duties as assigned.
Board of Directors
- Engage and inspire the Board of Directors in fundraising strategy and achievement with a focus on identification, cultivation, and stewardship of donors, the annual board leadership campaign and board fundraising efforts. Serve as the staff partner to the Fund Development committee of the board. Provide reports for each board meeting and inform the CEO of progress toward board campaign goals.
- Remain informed of advancements in philanthropy and fund development as well as the general fields of management and the not-for-profit sector; inform the CEO, development committee, and board on current trends, issues, problems, and activities. Provide training, support, and resources to the Board of Directors to ensure impactful engagement in philanthropy and advocacy.
- Develop and provide leadership to advisory board(s) to serve as GSWO ambassadors in the community to fuel fundraising, advocacy and stakeholder relations as a complement to the board of directors and in support of cultivating new board members.
COMPETENCIES
- Fund development
- Exceptional communication and marketing skills
- Personal integrity and professional conduct
- Project management
- Collaborative leadership
- Strategic Thinking
- Financial Acumen
SUPERVISORY RESPONSIBILITY This position manages all employees working on their assigned projects.
POSITION TYPE/EXPECTED HOURS OF WORK This is a full-time position, and hours of work and days are Monday through Friday, 8:30 a.m. to 5:30 p.m. Occasional evening and weekend work may be required as job duties demand. This position is eligible for teleworking.
TRAVEL Travel is primarily within the Council’s jurisdiction (32 counties of western Ohio and southeastern Indiana) during the business day, although some out-of-the-area and overnight travel may be expected.
REQUIRED EDUCATION AND EXPERIENCE
- Bachelor’s degree from an accredited educational institution required, with a preferred emphasis in fundraising, sales, marketing, public relations, or business.
- CFRE preferred.
- Minimum five years of leadership experience demonstrating progressive responsibility for staff leadership, revenue achievement and strategy development and implementation across multiple functions.
- Minimum ten years of professional fundraising or relatable sales/business development experience demonstrating competency in fundraising, sales, community relations, marketing/public relations, and solicitation.
- Proven track record of soliciting six-figure gifts and achieving $2 million revenue goals.
- Demonstrated knowledge of fundraising including donor cultivation and solicitation, planning, evaluation, ethics, and donor relationship management platforms.
- Exceptional interpersonal, verbal and written communication skills. Passionate about the mission of Girl Scouts of Western Ohio and able to tell compelling stories that engage stakeholders in our mission through contributions and partnerships.
- Ability to network throughout the region, identifying and fostering meaningful relationships with individuals from all walks of life and backgrounds.
- Significant staff leadership experience and proven ability to build and motivate high performing teams.
- Experience working with and developing impactful boards.
- Fiscal management, goal-setting, data analysis, reporting and budget development skills.
- Computer skills preferred include MS Office, Salesforce or other CRMs, Adobe Experience Manager, and donor platforms for research and relationship management (such as Donor Perfect, Raisers Edge, Bloomerang, Constant Contact, iWave). Working knowledge of marketing techniques and platforms.
ADDITIONAL ELIGIBILITY QUALIFICATIONS AND REQUIREMENTS
- Must uphold and support Girl Scouts of Western Ohio’s commitment to diversity, equity, inclusion and belonging as codified in our DEI Vision Statement and values, and the Girl Scout Promise and Law.
- Must possess a valid state driver's license, liability insurance and functioning vehicle for work within the Girl Scouts of Western Ohio region.
- Successful completion of fingerprinting and a criminal background check as required by Ohio law.
- Commitment to making a difference in girls’ lives as expressed in the Ends statements; mission and goals for girls, as noted in the Board Policy Manual.
- Must maintain annual or lifetime membership in Girl Scouts at all times and an adult Girl Scout uniform (navy business attire).
BENEFITS We value our employees’ time and efforts. The compensation range for this position is
$140,000 to $150,000 plus a generous benefits package.
PERKS
- Ability to build your skills and grow your career
- Supportive environment for learning and development.
- Flexibility for work/life balance
- Opportunity for hybrid teleworking arrangement
- Medical, dental, vision, accident, life insurance, and more!
- 401K- 100% match up to 5% salary
- 1 week off between Christmas and New Years
- 17 days PTO
- 6 days sick time
- A high-achieving and fun team
- Casual dress code
Plus, we work to maintain the best environment for our employees where people can learn and grow with the company. We strive to provide a collaborative, creative environment where everyone feels encouraged to contribute to our processes, decisions, planning, and culture.
Diversity, Equity, Inclusion, and Belonging (DEIB)
We are proud to be an equal opportunity employer dedicated to pursuing and hiring a diverse workforce and are committed to creating an inclusive environment for all. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. GSWO is an EEO/Minority/Female/Disability/Veteran employer.
