Job Description
Job Description
3 months to start, with expectation to be ongoing if mutually agreed upon
Ideal Candidate: Has experience in both strategic planning and tactical execution to enhance lead generation, improve customer engagement, and drive sales growth in the technology industry.
Our client is a fast-growing company focused on helping businesses navigate digital transformation through AI strategies and process optimization. We’re looking for a Marketing & Sales Strategy Coordinator with hands-on experience to help drive our growth and enhance our go-to-market efforts.
Role Overview:
We are seeking a highly skilled professional with a strong background in marketing and sales strategy to support our team for 15 hours per week. The ideal candidate will have experience in both strategic planning and tactical execution to enhance lead generation, improve customer engagement, and drive sales growth
Key Responsibilities:
- Develop and execute marketing and sales strategies to drive brand awareness and customer acquisition.
- Support the creation of marketing collateral, including email campaigns, social media content, and presentations.
- Collaborate with leadership to refine our sales funnel and optimize the customer journey.
- Analyze market trends, audience behavior, and competitor strategies to identify growth opportunities.
- Assist with content syndication, paid media campaigns, and account-based marketing (ABM).
- Work closely with the sales team to align marketing efforts with business objectives and revenue targets.
Qualifications:
- Proven experience in marketing and sales strategy, with a focus on B2B services.
- Hands-on experience in digital marketing channels such as LinkedIn, email marketing, content marketing, and PPC.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
- Ability to work independently, manage multiple projects, and deliver results.
Preferred Experience:
- Familiarity with AI, digital transformation, or technology consulting services.
- Experience working with SMEs or enterprises in technology or professional services industries.
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