Senior Onboarding Account Lead, REMOTE/ Hybrid (Wakefield, MA) – C-4 Analytics
C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels at helping automotive dealerships increase sales, increase market share, and lower cost per acquisition. We are currently hiring for a Senior Onboarding Account Lead as we look to expand our team and support our growing roster of local and national clients.
Please note: C-4 Analytics is currently operating in a hybrid capacity out of our Wakefield, MA, office.
The Senior Onboarding Account Lead may benefit from the flexibility to work in a way that suits them best. We offer the following work options:
- Remote: We understand that some individuals thrive in a remote working setup. As such, we support remote work arrangements, allowing you to work from the comfort of your own home or any location that enhances your productivity.
- Hybrid: For those who prefer a balance between office and remote work, we offer a hybrid model. This allows you to divide your time between working in the office and remotely, providing the best of both worlds.
- We place a high value on local candidates. We are open to considering individuals who we believe have exceptional experience for remote opportunities. Even if you do not meet every qualification, we encourage you to apply.
If you are unable to complete this application due to a disability, contact this employer to ask for accommodation or an alternative application process.
Compensation:
We offer a competitive compensation commensurate with experience and qualifications. The starting annual on target earning for this position is $80,000.00. The final salary will be determined based on factors such as skills, knowledge, and demonstrated expertise. Please note that the stated salary range is flexible and negotiable based on individual qualifications and fit for the role. We encourage candidates to discuss their salary expectations during the interview process.
Working at C-4 Analytics
We provide our employees with a range of benefits, including career development programs, unlimited paid time off, and additional perks. All are welcome to visit our careers and culture page for more details.
Who We're Looking For: Senior Onboarding Account Lead, REMOTE / Hybrid (Wakefield, MA)
As Senior Onboarding Account Lead at C-4 Analytics, you are the first point of contact for new clients, you'll manage, execute, and ensure a successful kick-off process. You'll work closely with the Associate Vice President to strategize and enhance our onboarding process to ensure client satisfaction. Your role will be instrumental in transitioning our new clients to our solutions, offering an engaging blend of autonomy and a team environment.
Relishing the challenge of setting up new clients and maintaining their success, you will help improve our onboarding process efficiency. You will stay on top of current marketing trends, acting as a valued automotive digital marketing expertise resource. Managing campaigns from start to finish, you are responsible for liaising with our solutions teams and being the primary daily contact for your client portfolio.
A day in the life of a Senior Onboarding Account Lead, REMOTE / Hybrid (Wakefield, MA)
- Be the first voice for new clients as they join C-4 Analytics as well as the main day-to-day contact for a number of C-4 Analytics clients.
- Support all new client actions with Phase 1 tasks including welcome calls/emails, scheduling and coordinating kick-off calls, and developing kick-off materials.
- Work closely with the Associate Vice President of Client Onboarding & Success to support and deliver strategic media plans to clients.
- Ensure clients experience a smooth transfer from Phase 1 of onboarding to Phase 2 of producing and executing customized digital marketing strategies for clients.
- Develop strong relationships with the Sales team to gather appropriate background information for seamless transitions from contract signing through program launch.
- Be proactive in providing both the Onboarding team and the Client Services team with all necessary client information, including logins and reporting to ensure optimal performance.
- Be a senior voice and digital marketing expert on client calls with the Onboarding team.
- Provide support to the Onboarding team on client presentations, including development, analysis, and execution of the presentations.
- Assist Associate Vice President of Client Onboarding & Success on continually improving Phase 1 processes and increasing team efficiency.
- Possess a consistent sense of urgency, as well as detail-oriented, in order to complete all Phase 1 deliverables and services on time and with 100% accuracy.
- Manage all aspects of digital marketing campaigns (including but not limited to paid search, website maintenance, social media, and online reputation), from the initial campaign pitch, to campaign setup, execution, review, and reporting.
- Work cross-functionally with internal productions teams to consistently improve client websites for optimal success and to better serve overall digital strategy.
- Work with external parties such as a web provider platform to make sure client strategies are carried out; followed up and escalated as needed.
- Create client-facing monthly reports on all aspects of C-4 Analytics campaigns by identifying and interpreting KPIs related to a client’s digital marketing campaign strategy.
- Run weekly meetings to update clients on cumulative progress.
- Ensure that all external assets are compliant and approved by the client.
- Manage all tasks in JIRA from creation to close in a timely manner.
What you’ll need to succeed:
Must-Haves
- 2+ years of experience within the automotive industry. Either in a client capacity, or working within automotive dealerships.
- 5+ years of client management experience, including at least 1 year working as an Onboarding Specialist or Account Lead.
- Bachelor's Degree in Business Administration or a related degree / equivalent relevant industry experience.
- Certifications in Google Analytics, Google Ads, Bing Ads, and Facebook Blueprint.
- Expert in Local SEO.
- Stellar presentation skills – ability to demonstrate value to clients and serve as a trusted digital advisor as well as set client expectations.
- Excellent written and verbal communication skills – ability to write professional emails to clients and third parties.
- A strong sense of urgency.
- Demonstrated time management and project management skills, including experience in project management tools, such as JIRA.
- Familiarity with website functionality.
- Demonstrated experience with Google products (Gmail, Docs, Slides, Drive) and Microsoft Office Suite (Excel, Word, PowerPoint) products.
More About C-4 Analytics
C-4 Analytics takes the guesswork out of advertising. We don’t over-promise: we over-deliver. We provide real value to our clients because we really value them as partners. We love Google and Facebook, but also love Instagram and Bing. We innovate, educate, and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results. We love the practical applications of psychology to marketing, but we aren’t above a good practical joke. We are team players, but we love to crush our competitors. We create an environment of respect and we respect the environment. We are the brains and the good looks. We are very humble. We are nerds, but cool, likable nerds. We are never gonna give you up. Never gonna let you down. We are all work and all play. We calculated that only 15.8% of visitors who started this paragraph would actually read this far down. We are C-4 Analytics.
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