About The Role & Team
As the Senior Director of Product Management for Growth, you will be the product leader for our growth team; and be the voice and thought leader for PLG across the entire product organization. You will own execution and analytics behind product-led Activation, Engagement, Monetization and retention growth levers driving continued momentum and success for our self-serve business. From understanding business problems to digging into user psychology and data to testing hypotheses - you will own an end-to-end growth process. But growth is not just about the business outcomes, so we rely on you to evangelize a growth mindset across the entire company and with customers!
This role reports to Amplitude's Chief Product Officer.
As a Head of Growth, you will:
- You get to build experiences & products for people doing PLG!
- Define product roadmaps and spearhead product-led growth strategy while supporting marketing and sales-led motions.
- Lead and mentor a team of Growth product managers to drive excellence in embracing PLG methodologies and execution.
- Partner with your fellow product leaders to infuse PLG and growth mindsets across the product organization, and evangelize and drive a growth mindset across the company.
- Own growth levers across activation, engagement, self-serve monetization, and product-led sales outcomes.
- Become an active participant and leader in the broader community of PLG experts.
- Maintain and drive the experimentation development process.
- Identify, optimize, and discover new loops across acquisition and engagement.
- Own and evolve a self-serve monetization strategy.
- Collaborate closely with your Growth Marketing counterpart and represent the self-serve business in leadership settings and presentations.
You'll be a great addition to the team if you have:
- You think with frameworks across problems.
- You can dive into detailed numbers and zoom out to strategy in the same thought.
- You possess a growth mindset - seeing failure as a means to advance learning, leading to success.
- You invest in understanding user psychology.
- You are action-oriented and lead with influence.
- You have existing PLG expertise to deliver strong product and business outcomes, with dynamically larger scope in scale and team development.
- A deep understanding of sophisticated growth strategies and implementation with product adoption.
- Navigate within a matrixed organization, working through and across multiple teams, functions, and structures.
- Exceptional executive presence to influence others, from senior executives/C-staff to individual Growth practitioners.
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