Director of Sales

Penn Foster • Minnetonka, MN, United States • $200k - $250k / year • 1m ago

PACKARD CULLIGAN WATER - Director of Sales

In this position, you will lead the sales organization at Packard Culligan, a franchise of Culligan International. You will have responsibility for Residential sales, Commercial Drinking Water sales, and Commercial/Industrial sales with employees and locations in the East, Midwest, and West regions of the U.S.

The following are key competencies and responsibilities for the position:

Sales Strategy and Execution

Develop & align long-term and near-term strategy and specific initiatives, considering company direction, customer priorities, market parameters, resources, and company growth targets
Direct, execute, and maintain a strong business plan that will provide strategy, guidance, and direction for the sales organization to achieve desired growth and meet established performance targets
Develop sales goals and activity requirements to support the strategy
Monitor industry, competitive landscape, market trends, and develop plans to address risks and opportunities
Allocate resources where investment has the highest return on investment and with initiatives of strategic importance and relevance
Use data and analytics to forecast sales staffing and resource needs across markets
Develop and maintain profitable, productive relationships with marketing leaders and agencies in order to significantly capture sales and market share
Lead team to develop creative strategies and initiatives to support sales growth

Sales Team Management and Leadership

Establish clear expectations for sales activities and results at the local, region, and company level
Provide oversight and accountability for the activities and results of sales leaders, sales representatives, and sales support staff
Ensure sales employees receive the training and development necessary for their job
Provide regular coaching, development, and performance management with direct reports and establish accountability for the same practices between sales leaders and their employees
Use sales metrics to coach to results, trends, and opportunities for teams and individuals
Ensure the sales team's efforts are aligned with company vision and values
Lead and manage through change to support adoption of new behaviors and ongoing two-way communication

Cross-Functional Leadership

Improve relationships and expand scope of influence across functions by adding value through thought leadership and strategic partnerships
Lead joint business planning across functions to align targets & growth building blocks to enable success of shared goals
Provide guidance and coordination for sales-related activities with operations and service partners
Collaborate with internal stakeholders to develop approaches and initiatives that will drive market differentiation and success
Actively participate and contribute to the goals and objectives of the company by working collaboratively and fostering a positive and inclusive work environment

Skills and qualifications

Ability to demonstrate and promote the company values of accountability, being open-minded, and caring about relationships
Ability to create an environment of openness and trust for all employees and strives for continued professional skills development
Understanding of market trends and adaptability to follow those trends
Strong organizational skills and strategic planning
Ability to develop and apply in-depth knowledge of company products, practices, sales approaches, and procedures
Ability to prioritize workflows, establish and meet deadlines and manage multiple concurrent tasks
Ability to work effectively in a variety of situations and respond to change in a positive manner
Advanced computer skills and the ability to navigate multiple systems and programs including Microsoft 365, proprietary systems, and other technology solutions

Education and experience requirements