Who we are: The Lynchburg Hillcats are a professional baseball team located in Lynchburg, Virginia. We are the Low A Affiliate of the Cleveland Guardians and a member of the Carolina League. With over a 100-year history, professional baseball has been a staple of Lynchburg, Virginia!
Position Overview: The Director of Ticket Sales will be expected to assist management in team and individual goals as well as generate revenue by utilizing several different sales techniques including cold calls, professional text and e-mails, social media, in-game seat visits, networking events, and face-to-face meetings to sell a full menu of season-ticket packages, suites, corporate partnerships, and group experiences.
This position will be expected to service and manage all accounts they oversee. Must strive to meet or exceed individual and team goals for the organization in terms of revenue and attendance.
Responsibilities:
- Supervise, train, and manage the ticket sales team and oversee the entire sales process for the team.
- Create and implement ticketing programs, packages, and promotions.
- Manage the non-profit fundraising program to push ticket sales and enhance non-profit relationships.
- Conduct meetings with sales team and local businesses on behalf of the organization.
- Utilize best practices for selling season, group, corporate, and single game tickets.
- Sell Hillcats tickets, experiences, and suites to a wide variety of prospective buyers and provide service after the sale to those customers.
- Keep accurate CRM records and perform follow-up with customers in order to close sales.
- Process orders and take all necessary steps to fill out all required forms/computer documents in a timely manner to complete the sale and ensure the proper delivery of all package elements to the customer.
- Must be able to work evenings and weekends, as required. All home games will be worked in various capacities: prospecting appointments, customer service tables, and game events.
- Build relationships in the community and expand business with current ticket holders and cold call new prospects and referrals to drive revenue.
- Contact businesses in the local area via outbound phone calls, appointment and event-based selling.
- Deliver excellent customer service and cultivate relationships with current and future fans.
- Represent the Lynchburg Hillcats with the highest levels of character and integrity.
- Achieve and exceed yearly sales goals established by management team.
- Meet weekly with management to evaluate results and establish the best processes and strategies for driving new business.
- Perform grassroots marketing activities at various locations across greater Lynchburg area to drive fan development and sales lead generation.
- Other related duties as assigned by management or as business dictates.
Skills and Qualifications:
- Bachelor's Degree (preferably with a concentration in Sport Management).
- 1-2 years of relevant sales experience (sport industry preferred).
- Strong interpersonal skills.
- Strong communication and customer service skills.
- Management ability.
- Comfort with making outbound phone calls in a professional and friendly manner.
- Strong work ethic, positive attitude and desire and ability to work in a fast-paced environment.
- Organized, detail-oriented.
- Creative thinker.
- Can interact successfully with groups from diverse backgrounds.
- Ability to manage projects from start to finish.
- Passion for creating memorable experiences for people.
- 21+ years old.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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