Director, Programmatic (Chicago, 9560)
Location: Chicago, Illinois, United States
Agency: Kinesso Performance Marketing - United States
Ref#: 9560
Job Function: Technology
Type of Contract: Regular
Business Overview
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry.
Position Overview
We are strategic partners invested in shared outcomes who create lifetime customer value across addressable media. Responsible for delivering and developing successful media programs through addressable planning and total path optimization across all addressable channels. Provides guidance on audience strategies, optimization approach, and campaign architecture and serves as a key lead in the expansion of relationships and/or revenue opportunities with marketers. Develops and provides key reports on all aspects of reporting necessary to deliver performance on a campaign.
Responsibilities
- Owns full IPG relationships for clients across all lines of business; serves as the first point of escalation in client issues.
- Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection; negotiates with vendors to ensure best pricing and terms.
- Partners with the Campaign Manager to ensure relevant strategies are implemented and ensure campaigns are meeting/exceeding client goals.
- Organizes and presents reporting for internal leadership, agency partners, and clients (e.g. quarterly account reviews, campaign wrap-ups and case studies, etc.).
- Provides proactive contribution to clients' business growth by identifying new business opportunities; develops long-term solutions for clients including custom data management solutions and data solutions.
- Has accountability for the performance and business results of multiple client accounts; guides account decisions, strategies and thought leadership, budget spending and staffing for region.
- Tactically manages multiple teams of subordinate managers; has responsibility for hiring, performance appraisals, coaching and career development.
- Establishes and monitors standards, processes, and communications; develops departmental plans, business, and/or organizational priorities.
- Influences others internally and externally, including senior members of the account.
Required Skills and Experience
- Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes.
- Experience building a team, providing mentorship and navigating how to manage up/down/laterally.
- Proven ability to assess and rank issues and tasks in order of importance for taking action.
- Experience serving as the first point of escalation in client issues; Owns full IPG relationships for clients across all lines of business.
- Advanced knowledge of technology or measurement ad tech solutions, including platforms.
- Intermediate knowledge and skills in data analysis.
- Confident collaborating with others and creating an environment to welcome others' ideas.
- Experience with Project / Account Management.
- Advanced communication skills; clear and succinct communication.
KINESSO does not require candidates to have a college degree.
Desired Skills and Experience
- Advanced ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions.
- Experience with managing existing business relationships, partnerships, and alliances internally and externally.
- Applies a solid foundation to varying situations.
- Applies advanced knowledge and perceives deviations from the normal pattern.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
The salary range for this position is posted below.
Salary Range
$150,000-$160,000 USD
Employment Transparency
It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
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