Company Description
Publicis Media is one of the four solutions hubs of Publicis Groupe, alongside Publicis Communications, Publicis Sapient and Publicis Health. Led by Steve King, CEO, Publicis Media is comprised of Starcom, Zenith, Digitas, Spark Foundry, and Performics, powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.
Publicis Media Exchange (PMX) delivers sustainable, transparent, competitive advantage to Publicis Media clients and agencies through the consolidated strength of our agencies, deep understanding of our client drivers, leveraging scaled investment, marketplace innovation, strength in partnerships and intelligence.
TRUST
Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty.
TALENT
This is first and foremost a people business. We are committed to ensuring Publicis Media a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.
TRANSFORMATION
True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.
Job Description
Ignite your career as a Director, Client Lead at PMX! As an experienced media investment professional, you already know that Local Media is dynamic and more important than ever, providing clients with market specific strategies that maximize results while reducing waste. PMX has a re-imagined Local Media bringing together our Collective, Spark, Starcom, and Zenith agency brands. Discover the difference that PMX has to offer. Join our team and you could be doing your best work on behalf of our envied client roster. The Publicis Media Exchange activates across all local media channels too, including Television, Radio, Streaming Audio, and Digital Video (OTT/CTV/VOD).
Our Client Leads bring it all together, the direct link between our clients, our teams and the continuously evolving marketplace. In this role your ability to problem solve, communicate clearly, and engage across all stakeholders will be pivotal to our success.
Role Objectives:
- Be a forward-facing industry leader, successfully building relationships with clients. You will interact with the client on a regular basis to understand their needs and help them reach their target market, ultimately growing the business for them and your brand agency.
- Collaborate with planning directors and leads in all agency pillars; brainstorm for increased innovation in client communication and/or productivity.
- Prepare semi-annual state of industry reports.
- Develop/Monitor CPP/CPMs provided to Strategy to ensure accuracy based on client savings guarantees, marketplace trends and agency deals.
- Advocate and manage the utilization and reporting for any Investments inclusive of VBS (Apex).
- Assist the IC in the management and development of a team of direct reports that includes negotiators and client leads.
- Maintain the workload of your team, delegating tasks and responsibilities to ensure the most productive and effective use of each person’s skills, while motivating their interests and challenging their minds.
- Solutions Oriented - Collaborate with your IC lead, team and client to develop innovative, well-targeted investment solutions.
- Encourage your team to think of all the possibilities and produce alternative media solutions to problems.
- Advocate for multicultural & diversity inclusion through Investments. Champion the 4As Fair Play Charter and all other diversity and inclusion initiatives.
Qualifications
- 10+ years of experience Local Media Investment or Media Planning.
- Exhibit sharp attention to detail and strong math skills.
- Proven leader, who is approachable, collaborative, responsible and accountable.
- Have an advanced knowledge of Microsoft Suite (specific attention to Excel and PPT), as well as experience with HMX, OX, Prisma SWAD and Tapscan.
- Have a strong understanding of local media measurement (Nielsen and Comscore).
- Proven success record with building great relationships with clients, staff and vendor partners.
- History of strategizing and negotiating to get the job done right and successfully deliver polished, client ready presentations.
Additional Information
Publicis Media provides benefits and resources designed to support all of our employees, including comprehensive health and dental benefits, 401K match program, generous time off, and flexibility to work remotely. We strive to support work-life balance and encourage participation in the over 13 Business Resource Groups, including groups for Women, People of Color, Veterans, LGTBQ community and allies, Parents, and more.
Please let your Publicis Recruiter know if there are any particular adjustments we can consider to make the interview more accessible and comfortable. All your information will be kept confidential according to EEO guidelines.
We know that when the whole person is cared for, they are able to do their best work. That’s why we offer benefits that go way beyond comprehensive health, dental, 401K matching, and flexible time, including access to over 16+ Business Resource Groups, mentorship programs and training opportunities, wellness and enrichment programming, extensive benefits for caregivers and new parents, tuition reimbursement, and more.
